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a.n.a. Branding & Trim

Denim & Casual Wear Branding & Trim

 
Client: JC Penney -
a.n.a Women's Apparel Brand
 

Project Type : Women's Denim & Casual Wear Apparel Branding & Trim

Project consisted of entire brand redesign including multiple trim items.

Client was looking for an update to an outdated basic black and white design. Seasonal trend colors and graphic patterns were played with to create fresh feminine branding.